Hello! I’m
Colleen Borgendale
UX strategist, researcher, and Designer based in Minneapolis
I find the connections and patterns between the many moving parts of a problem, and with the end user in mind, I research, strategize, and design to create the best solution.
Featured Case Studies
Urgent Care
What information do users want when searching online for an MCHS urgent care? My research uncovered the location and hour details users seek and their expectations for where to go. The redesign of the urgent care page reduces the necessary clicks to find this information and optimizes the content for mobile.
Imagine Deliver
Looking to become thought leaders in the consulting space and attract larger national clients, my team’s multi-touchpoint strategy focused on “Imagine Big Ideas,” a content platform anchored by directed-storytelling thought pieces and a new podcast.
HackerPen
HackerPen, a web-based mock technical interview platform, is creating a marketplace for its users. Search functionality within the marketplace, a feedback form, and a new about page will help users find each, and make the platform a success.